Dutch Bros — Fall Social Campaign 

Guiding the art direction for Dutch Bros' Fall 2022 social campaign in collaboration with Roundhouse and lifestyle photographer Tanner James, our mission was to craft photo and video lifestyle content showcasing Dutch Bros' core fall flavors. The objective was to evoke an authentic look and feel, infused with a playful, rebellious, and adventurous attitude, capturing the essence of the brand in every frame.

Client: Dutch Bros Coffee
Production: Roundhouse
Role: Art Direction, Video Director
Photography: Tanner James 
Year: 2022